Designed and developed for the First Annual International Architectural Education Summit. The project included the design of a dynamic mark, which allowed the association to formulate different letterforms. In addition, the project included bi-lingual posters, flash web ads hosted on Archinect, and a micro-site hosted on UCLA AUD.
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/35195bb9-8aa5-4220-b19e-4393c4c9c74a_rw_1200.jpg?h=395fb6727fc457c9115aba322ad2ef96)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/d0775ad8-79ec-476e-a9a4-80dcae28a1dd_rw_1200.jpg?h=cbd7fc14e6cd338e8eb5000c7a229554)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/1a9fc52c-421e-4d96-a411-1c0d9dac32f5_rw_1200.jpg?h=41f3a9e60c06bb224746a16be8601b32)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/d4d40559-bfc3-40e0-bb69-57d0f4ad1850_rw_1200.jpg?h=bd553bde71761f111fdbc6008dcdd6cb)
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![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/cb7ce046-f670-4384-b39a-86cc5418bf0e_rw_1200.jpg?h=eb8873f3afa9bcf5b5fc786426b0412d)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/1e8fc714-67a4-4412-9fac-eded18177ede_rw_1200.jpg?h=1639f85b0b54999d9b00f26adb7e0ec0)
Found my poster framed and mounted in Pentagram, NYC. Cool!
Below are a series of process images. With majority of experiments on the Typeface Fedra.
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/cbf69f6e-d48e-4b81-8d4c-cd262c82df5d_rw_1920.png?h=fb0989035ca24f5f137a0923395424b8)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/5084989b-4597-4d45-8d22-d378d186dd7f_rw_1920.png?h=d930375efc80601d401d042d14da662d)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/c9882a47-19fe-4527-a53e-c28cf9d83f4c_rw_1920.png?h=86f7b9b27cb1b5025caafca1c143b731)
![](https://cdn.myportfolio.com/986cc7d044d1eaac44ed3d85b2f14fdf/0a79b5f2-5141-4292-9059-da536be79872_rw_1200.png?h=75e0cf3e1a8dfe5c25d8440729c7e007)
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